Suning said the Suning upgrade company name "Suning Tesco Group Co., Ltd." means that Suning has achieved online and offline O2O convergence operation, will soon open smart retail "Tesco" era, that is, to provide consumers Anytime, anywhere, personalized, scene-oriented product and service needs and shopping experience.
In December, Suning Smart Retail Development Strategy Conference held in December, Suning released "one big, two small, multi-specialty" and other 10 formats of product groups, the next three years plans to open 15,000 new Internet stores, 2020 Number of stores in the year to achieve about 20000 scale.
Data show that from 1999 onwards, Suning Appliance began e-commerce research, and in 2005 the formation of B2C department to start their own e-commerce attempt. Prior to 2004, Suning Appliance (00,2024) listed on the Shenzhen Stock Exchange, China's home appliance chain became the first share IPO. Suning Appliance online store in 2009, a new revision upgraded to Suning Tesco, entered the trial operation phase, February 1, 2010 "Suning Tesco" officially released on the line.
In fact, this is not Suning's first change of name. In 2013, Suning Cloud Business changed its name for the first time and renamed "Suning Appliance Co., Ltd." in order to promote the integration of online and offline and create a "cloud business" model of "store + e-commerce + retail service provider" As "Suning Cloud Business Group Co., Ltd." to further adapt to adapt to the company's business scope and business model changes. From 2015 onwards, Suning offline stores unified renamed "Suning Tesco", completed the online and offline brand unification.
The third quarter of 2017 report shows that the total size of Suning Tesco online platform entity merchandise trade was 80.725 billion yuan, an increase of 55.64%.
The following is a detailed announcement: